New thoughts on the toothpaste clamp

This week in my IST class, I learned about different ways in which the world wide web could be a very important and extremely helpful tool to help out my product. As of now, there area few products that are similar to the toothpaste clamp but nothing would be quite like the one we are producing. Many of out competitors have big contraptions that would take up a lot of space on the counter and even more space in the drawer. Ours would be small, inexpensive and easy to use.

By using the Internet, I was able to find our competition with similar products. I would create advertisements using sites, especially social media sites and ones that get many hits per day in hopes of spreading awareness of my new and innovative product. Any sites that any of my competition are on, I would make sure to have a bigger, constantly changing add that would keep the consumer eye drawn to my add as opposed to the others.

I also think that the toothpaste clamp could benefit greatly from some use of a twitter account. I think that twitter is becoming a very popular site that people check and submit updates to very often and having thetoothpasteclamp posting updates about upcoming products and promotions could only help the product sales! I would also make use of the twitpic application to show people what the toothpasteclamp would look like and maybe some cool logos and designs we're thinking about for the future!

Initial Ideas

Ever have troubles getting the toothpaste out of the tube? Even when the tube still has a sufficient amount of toothpaste left in it, many still struggle to push hard enough for the toothpaste to come out. What is necessary for this situation would be an inexpensive, easy to use tool that would attach right to the end of the tube and would slide up and down in hopes of helping one get the toothpaste out of the bottle with less stress.

By producing such an item, there would be many benefits. By using the Toothpaste Clamp, you would be able to use your toothpaste bottle to its full capacity. The Toothpaste Clamp would help insure that the tube would be empty and that the toothpaste would come out of all of the hard to reach places within the tube.

The Toothpaste Clamp would be also be innovative in the sense that it would create less wasted toothpaste and less wasted toothpaste bottles. By being able to use the tube to its full capacity, one wouldn't have to worry about wasting anything and it would leave you with the same tube of toothpaste for longer. The Toothpaste clamp would be a great purchase for younger children too who might sometimes have trouble pushing the toothpaste out of the tube.