Sunday, March 28, 2010

databases and the clamp

Recently in class we have been learning about databases and all of their benefits. They are so much better than hand physical files because clearly trying to record all of the sales of the clamp by hand would take a very long time. Even using a word or notepad document would be pretty insufficient because the whole point of this type of system is for organization.
A word of notepad file would not do the job either because they do not allow you to organize the information that you are working with. Unless you create a table within the word document but that does not have the capabilities for organization that the database would. Another option to organize information wold be the use of excel.
Excel lets you create files of information with many columns for storage but it does not let you do the same things that a database would. A database allows you to work with only one set of information at a time. If I wanted to see who was purchasing the clamp, I cold search them on the database and pull up their specific information. The clamp would benefit greatly from the use of a database.

Saturday, March 20, 2010

Clamped

I know I've blogged about this idea before but it would be so helpful for something like the clamp. The use of blogs, social media sites and other interactive types of sites are very appealing. Advertising is a big part of blog sites and can be a very attractive idea for someone trying to promote a product, the post an add on a blog. When the blog gets a hit, the advertisement would be seen.
The other nice thing about these interactive types of websites is that when one does post something, others can post back. Now that something like tweeting is a verb, the idea of blogging about an idea is very popular and very well known. It is also easier to promote something through an online blog where people can reply or add their thoughts as they're sitting at their computer screens.
The clamp will succeed through proper advertising hitting all of the right audiences through different sites. I would also use sites that I know would want to use a product like mine, maybe promote it on a dentist blog or a convenience store website. The clamp will have fan pages that have been discussed and I do believe it will do well.


Wednesday, March 3, 2010

clamp clamp clamp

I feel silly that I have not blogged about this idea before. Social media sites are so popular at the moment and they are a great way to advertise. I know that in the college world, "friend" has become a verb, many know what you mean when you say you poked someone as well.
Many people advertise through facebook these days too and I think idea is genius. All day long students sit on facebook and there are always adds up and down the side of the page that get peoples attention as they are networking. I think if the toothpaste clamp had an add on facebook then it would attract the college population and other users who frequent the facebook adds.
There are also ways to advertise by creating fan pages on facebook. I would create a fan page for the toothpaste clamp so it could gain followers and fans that way. Users of the product could paste their stories about how it works and their thoughts, opinions, concerns, ect on the product.